Heng Xu, Ph.D.

Professor of Management
Warrington College of Business
University of Florida, Gainesville FL


University of Florida

My current research focuses on redefining the Corporate Social Responsibility in the Big Data and AI era, involving topics such as AI governance, privacy protection, ethical data practices, analytical transparency and accountability, etc. Specifically, I am developing methods and techniques that support the goals of fairness and transparency through all stages of the data lifecycle and analytical activities: beginning with data collection and acquisition, through cleaning, integration, analysis and ultimately decision making.

American University

I directed the Kogod Cyber Governance Center (KCGC), while serving as a Professor of Information Technology and Analytics at the Kogod School of Business. Under my leadership, KCGC secured millions of dollars in research support from federal agencies such as the National Science Foundation and the Defense Advanced Research Project Agency, and generous donations and gifts from industry leaders such as Amazon, Discovery (now Warner Bros. Discovery), Facebook, Financial Industry Regulatory Authority, Marriott, Raytheon, etc.

Pennsylvania State University

As a tenure-track and then tenured professor at Penn State, I received the National Science Foundation’s CAREER award in 2010, and published over 100 research papers on information privacy and security, human-computer interaction, and data analytics. My work was recognized by more than 10 best paper awards and nominations at various leading conferences. I was also awarded the endowed PNC Technologies professorship in 2010.

National Science Foundation

I was a program director at the National Science Foundation for 3 years, during which I served on a broad spectrum of national leadership committees, including co-chairing the Federal Privacy R&D Inter-agency Working Group to implement the National Privacy Research Strategy in 2016.

Professional Services

Information Systems Research

Associate Editor. In terms of methodology, my editorial interests include machine learning, analytical modeling, meta-analysis, survey, and experiments. I am particularly interested in topics related to the societal implications of machine learning and data analytics, such as fairness in machine learning, data ethics, data privacy, cybersecurity, social media, etc.

AIS Transactions on HCI

Senior Editor. The editorial objective of AIS Transactions on HCI is to “enhance and communicate knowledge about the interplay among humans, information, technologies, and tasks in order to guide the development and use of human-centered Information and Communication Technologies (ICT) and services for individuals, groups, organizations, and communities”.

MIS Quarterly

Associate Editor. My editorial interests included both behavioral research and studies that collect and analyze “organic data”, which are generated organically without explicit research design, e.g., data originated from mobile applications, social interactional data from social networking sites, Twitter feeds, etc. I also had a strong interest in papers that extend our knowledge of methods by combining “designed data” and “organic data” in research design.

IEEE Security & Privacy

Associate Editor. IEEE Security & Privacy publishes “articles with both a practical and research bent by the top thinkers in the field of security and privacy, along with case studies, surveys, tutorials, columns, and in-depth interviews and podcasts for the information security industry”.

National Academies Committee on Open Science

Committee Member. In Open Science by Design: Realizing a Vision for 21st Century Research, the committee provided guidance to the research enterprise and its stakeholders as they work to achieve open science. The committee offered 5 recommendations and several implementation actions, with a focus on solutions that move the research enterprise toward open science.

Federal Privacy R&D Inter-agency Working Group

Co-Chair. The working group developed and then implemented the National Privacy Research Strategy, which established the objectives and priorities for Federally-funded privacy research, provided a framework for coordinating privacy research and development, and promoted multidisciplinary research that recognizes privacy needs of individuals and society and the responsibilities of the government.

Sponsored Research Projects

See my CV for a list of completed research projects.

Privacy Measurement Project

Privacy Measurement Project

We thank Meta Research for the generous support of our project “Addressing biases in measurement of self-reported privacy constructs”.

Fairness in AI Project

Fairness in AI Project

We thank the National Science Foundation and Amazon for their generous support of our three-year project “Using Machine Learning to Address Structural Bias in Personnel Selection”.

Theore - DARPA Project

Theore - DARPA Project

We thank the Defense Advanced Research Projects Agency for their generous support of our project “Theore: Theory-driven curation & reusable evaluation of research claims in social and behavioral studies”.


See my Google Scholar profile for publications before 2019